For the new brands, it is the time to put effort and strategize to come up with interesting and creative content that not only hooks the audience, but also is capable of creating an image for the brand. It is a difficult but ideal time for the new brands to put effort, because very few brands actually are able to put the effort and stand out of the crowd. So those who do well at this stage tend to stand out.

I'm going to give you some quality direction when you start your video content production journey below.  My recommendations and experience has held true to video producing over the past 15 years and are constants in all marketing video content.